Fractional Leadership for Growing Businesses

Systems that scale.

Fractional revenue, marketing, and operations leadership for businesses ready to build the infrastructure their growth demands.

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About Novos Group

About Novos Group

We build the operational foundation growth demands.

Our work centers on fractional revenue operations, marketing operations, and executive advisory — the systems that let a growing business run without depending on any one person to hold it together. We also help teams integrate AI into day-to-day operations, not as a trend, but as infrastructure built to last.

The difference between businesses that grow and businesses that plateau isn't talent or ambition. It's infrastructure.

Who we work with

  • Founders and senior leaders scaling past the point one team member can hold together

  • Organizations beginning to explore AI, or ready to transform how they operate

  • Companies that need senior operational leadership without a full-time hire

  • Leaders who want practical, lasting systems — not trends

Our Approach

We meet you where you are.

Some clients need a fractional operator embedded in the business, building out revenue or marketing operations from the ground up. Others need a second set of eyes on a transformation already underway, or a partner to help their team adopt AI without disrupting the work that's already happening. The right system accelerates sustainable growth, rather than create red tape.

Regardless of where you start, the approach is the same:

Discovery

We learn how the business actually runs today — not just the org chart, but the real workflows, bottlenecks, and dependencies.

Design

We build the systems and structure the business needs, sized to where you are now and where you're headed.

Implementation

We don't just hand off a plan. We stay hands-on through the build and the change management that makes it stick.

Cassie Coke, founder of Novos Group

The Person Behind the Practice

Cassie Coke

FOUNDER

Cassie has spent 20 years in marketing, go-to-market, and operations — including experience as a CMO's Chief of Staff (twice) and building operations functions from scratch. She is based in Scottsdale, Arizona. Her background includes CaptivateIQ, Nextiva, and LeadMD, where she worked across revenue and marketing operations, executive advisory, and organizational scaling.

She founded Novos Group to bring operational discipline to businesses that need fractional senior leadership — practical systems, not trends.

Ready to talk?

Reach out and let's find out if Novos Group is the right fit
for where your business is headed.

cassie@novosgroup.ai